Certified Specialist Programme in Google News Publisher Center SEO

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Certified Specialist Programme in Google News Publisher Center SEO equips professionals with essential skills to optimize their news content. This program is designed for digital marketers, content creators, and SEO specialists who want to enhance their visibility on Google News.

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About this course

Participants will learn effective strategies to improve search rankings, drive traffic, and engage audiences. Join a community of learners and gain insights from industry experts. Ready to elevate your news publishing game? Explore further and unlock your potential today!

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Course details

• Understanding Google News and Its Algorithm
• Setting Up Your Google News Publisher Account
• Optimizing Content for Google News Visibility
• Best Practices for Article Formatting and Structure
• Leveraging SEO Techniques for News Articles
• Implementing Schema Markup for Enhanced Rich Results
• Monitoring Performance with Google Search Console
• Analyzing Competitor Strategies in Google News
• Keeping Up with Google News Policies and Guidelines
• Future Trends in News SEO and Content Distribution

Career path

SEO Specialist: A pivotal role focused on enhancing website visibility through organic search strategies and keyword optimization, essential for driving traffic and conversions in the digital landscape. Content Strategist: Responsible for planning, developing, and managing content strategies to engage target audiences and improve search engine rankings, crucial in today's content-driven market. Data Analyst: Analyzes data trends and metrics to inform SEO strategies and marketing decisions, leveraging analytics tools to optimize performance and measure campaign success. Digital Marketing Manager: Oversees and coordinates online marketing strategies, including SEO, PPC, and social media, ensuring alignment with business goals and maximizing return on investment. Social Media Manager: Manages brand presence across social platforms, utilizing SEO tactics to enhance visibility and engagement, playing a vital role in building online community and brand loyalty.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
CERTIFIED SPECIALIST PROGRAMME IN GOOGLE NEWS PUBLISHER CENTER SEO
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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