Certified Specialist Programme in Storytelling for Hotel Growth

Published on June 20, 2025

About this Podcast

HOST: Welcome to our podcast, today we have a special guest who's an expert in the field of storytelling for hotel growth. Can you tell us a bit about yourself and your experience with this subject? GUEST: Sure, I've spent over 15 years working in the hospitality industry, and I've seen firsthand how powerful storytelling can be in driving customer engagement and loyalty. HOST: That's fascinating! Could you share some current industry trends related to storytelling in the hotel business? GUEST: Absolutely, personalization is a huge trend right now. Guests want to feel like they're part of the story, not just passive observers. HOST: That makes sense. Now, what would you say are some of the challenges faced when implementing storytelling techniques in hotels? GUEST: One major challenge is consistency. It's important to ensure that every interaction, from the website to the front desk, reflects the hotel's unique story. HOST: Consistency is key indeed. Looking forward, where do you see the future of storytelling in the hotel industry? GUEST: I believe we'll see more immersive experiences, where technology like virtual reality and augmented reality will play a bigger role in bringing stories to life. HOST: Immersive experiences sound exciting! Lastly, could you share why you think our listeners should consider the 'Certified Specialist Programme in Storytelling for Hotel Growth'? GUEST: This programme provides practical skills and strategies to create compelling narratives that resonate with guests. Plus, it connects you with a community of professionals committed to innovating the hospitality industry. HOST: Thank you so much for your insights! It's clear that storytelling has a significant impact on hotel growth, and we're excited to see how this field evolves.

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