Certificate Programme in Cultural Influences on Media Innovations
Published on June 20, 2025
About this Podcast
HOST: Welcome to our podcast, today I'm thrilled to be joined by Dr. Sofia Ramirez, an expert in cultural studies and media innovations. She's here to tell us about an exciting new course, the Certificate Programme in Cultural Influences on Media Innovations. Dr. Ramirez, could you start by sharing what drew you to this field? GUEST: Absolutely, I've always been fascinated by how culture shapes our perception of media. It's a dynamic and influential space that's constantly evolving. HOST: That's intriguing. And what would you say are some current industry trends that learners can expect to explore in this programme? GUEST: We'll delve into areas like transmedia storytelling, digital ethnography, and the role of AI in media. It's a diverse landscape with lots of potential for innovation. HOST: Those sound like fascinating topics. Now, every field has its challenges. From your perspective, what are some of the biggest challenges in understanding and applying cultural narratives and media trends? GUEST: One major challenge is staying updated with the rapid pace of technological advancements and their cultural implications. Another is navigating cultural nuances and sensitivities in a globalised world. HOST: That's so true. And finally, looking ahead, how do you envision the future of this area or industry? What skills or knowledge do you think will be most critical for professionals in this field? GUEST: I believe cultural competence and adaptability will be key. As technology continues to evolve, understanding its cultural impact and being able to adapt strategies accordingly will be crucial for successful media innovations. HOST: Dr. Sofia Ramirez, thank you so much for joining us today and giving us a sneak peek into the Certificate Programme in Cultural Influences on Media Innovations. If you're interested in transforming your understanding of media's cultural dimensions and elevating your career in media innovation, this course is definitely for you!
