Professional Certificate in Social Media for Social Change
Published on June 20, 2025
About this Podcast
HOST: Welcome to our podcast, today we have a special guest who's an expert in social media and its use for social change. Can you tell us a bit about yourself? GUEST: Absolutely, I'm a digital strategist with over 10 years of experience in helping non-profits leverage social media. I've seen firsthand how powerful these tools can be in creating positive change. HOST: That's fascinating! Now, let's dive into the course you're associated with - 'Professional Certificate in Social Media for Social Change'. How did this come about? GUEST: Well, there was a growing need for formal training in this area. Many activists and non-profit professionals are tech-savvy, but they lack the structured understanding of how to use social media strategically. HOST: Interesting. Could you share some current trends in this field? What should learners expect to encounter? GUEST: Sure. One trend is the increasing importance of video content, especially live videos. Also, expect to see more AI-driven personalization and augmented reality experiences. HOST: Those sound like exciting developments! But there must be challenges too. What do you find most difficult when teaching this subject? GUEST: Keeping up with the rapid pace of change is tough. New platforms emerge, existing ones evolve, and best practices shift constantly. It requires constant learning and adaptation. HOST: That keeps things interesting, doesn't it? Looking forward, where do you see the future of social media for social change? GUEST: I believe we'll see even greater use of data analytics for targeted campaigns, and possibly more integration with virtual reality to create immersive experiences. HOST: It's clear that this area is full of potential and growth. Thank you for sharing your insights with us today. If someone wants to learn more about the course, where can they go? GUEST: They can visit our website and explore the details of the 'Professional Certificate in Social Media for Social Change'. We look forward to guiding them on this transformative journey! HOST: Wonderful! Thanks again, and listeners, stay tuned for our next episode.
