Graduate Certificate in Ethical AI Marketing

Published on June 21, 2025

About this Podcast

HOST: Welcome to our podcast, today I'm excited to have Dr. Jane Smith with us, an expert in AI ethics and marketing. She's here to talk about the new course she's teaching, "Graduate Certificate in Ethical AI Marketing". Dr. Smith, can you tell us a bit about what inspired you to create this course? GUEST: Absolutely, I've seen a growing need for marketers and business leaders to understand the ethical implications of using AI in their strategies. It's not just about using AI, but using it responsibly. HOST: That's very insightful. Can you share some current industry trends that highlight the importance of this course? GUEST: Certainly. With the increasing use of AI for personalized marketing, issues around data privacy and consumer trust have become more critical than ever. This course helps professionals navigate these challenges. HOST: I can imagine that must be quite a challenge. What would you say are some of the major hurdles in implementing ethical AI marketing? GUEST: One of the biggest challenges is the lack of clear guidelines and regulations. This course aims to fill that gap by providing a solid foundation in ethical marketing principles. HOST: That's a great approach. Looking forward, where do you see the future of ethical AI marketing going? GUEST: I believe we'll see more emphasis on transparency and consent in AI-driven marketing. This course is designed to prepare professionals for this shift. HOST: That's fascinating, Dr. Smith. I'm sure our listeners have gained a lot from this conversation. Thank you for sharing your insights and for all the great work you're doing in this field. GUEST: My pleasure. I encourage anyone interested in this topic to explore this transformative opportunity. Thanks for having me.

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