Executive Certificate in Media and Society Studies
Published on June 21, 2025
About this Podcast
HOST: Welcome to our podcast, today I'm thrilled to be joined by Dr. Sarah Peterson, an expert in media studies and the lead instructor for the Executive Certificate in Media and Society Studies. Sarah, it's great to have you here. GUEST: Thank you for having me, I'm excited to discuss this important topic. HOST: Can you share with us what initially drew you to this field and why you think understanding media's role in shaping public discourse is so critical? GUEST: Absolutely, I've always been fascinated by the power of media to influence culture and society. It's essential for professionals to understand these dynamics to drive meaningful change in their organizations. HOST: That's a great point. In your experience, what are some current industry trends that highlight the need for this course? GUEST: The rise of social media, misinformation, and the evolution of traditional media outlets are all significant trends that make this course increasingly relevant. HOST: Indeed, those are critical issues. Now, what kind of challenges have you seen professionals face when trying to analyze and engage with contemporary media landscapes? GUEST: Many struggle with keeping up with the rapid pace of change and developing a nuanced understanding of the complex relationships between media, society, and culture. HOST: That can certainly be challenging. Looking toward the future, how do you see the field of media and society studies evolving, and what skills do you believe will be most important for professionals to master? GUEST: I expect the importance of media literacy and critical thinking to continue growing. To stay ahead, professionals must be able to adapt to emerging technologies and understand their societal impact. HOST: Wise words, Sarah. Thank you for sharing your insights and expertise with us today. It's been a pleasure discussing the Executive Certificate in Media and Society Studies. GUEST: My pleasure, thank you for having me. I encourage anyone interested in driving impactful change in their organization to explore this course further.
