Graduate Certificate in Fashion Tech Conversational Commerce
Published on June 23, 2025
About this Podcast
HOST: Welcome to our podcast, today I'm thrilled to be speaking with an expert in the field of fashion technology. We're here to talk about an exciting new course, the Graduate Certificate in Fashion Tech Conversational Commerce. Could you start by telling us a bit about your experience in this area? GUEST: Absolutely, I've spent the last decade working at the intersection of fashion and technology, focusing on innovative ways to enhance customer engagement. HOST: That's fascinating. Now, let's dive into the course. It's centered around conversational commerce. Can you explain what that means and why it's important for aspiring professionals in this field? GUEST: Sure, conversational commerce refers to engaging customers through chat platforms using AI-driven interactions. It's crucial because it provides a personalized shopping experience, which is increasingly valued by consumers. HOST: Interesting. And who would benefit most from this program - fashion marketers, tech enthusiasts, entrepreneurs? GUEST: This program is tailored for anyone interested in blending fashion and tech, particularly those looking to boost their skills in e-commerce and digital marketing. HOST: Speaking of which, could you share some current trends in e-commerce and digital marketing that are covered in the course? GUEST: We cover topics like social media selling, virtual fitting rooms, and voice commerce - all areas where there's significant growth right now. HOST: Those sound like exciting trends. But like any new technology, there must be challenges. What are some obstacles faced in implementing AI-driven customer interactions? GUEST: The main challenges include ensuring data privacy, managing expectations, and maintaining a human touch within automated interactions. HOST: Looking forward, how do you see the future of conversational commerce shaping the fashion industry? GUEST: I believe we'll see more personalized shopping experiences, increased use of virtual assistants, and possibly even the integration of virtual reality into online shopping. HOST: That paints a very innovative picture for the future of fashion tech! Thank you so much for joining us today and sharing insights about the Graduate Certificate in Fashion Tech Conversational Commerce. GUEST: My pleasure. If you're keen to transform your career in fashion tech, I encourage you to explore this course.
