Executive Certificate in Ad Blocking Trends

Published on June 18, 2025

About this Podcast

HOST: Welcome to our podcast, today I'm excited to be talking with Jane Doe, an expert in digital advertising and the instructor for the new course, "Executive Certificate in Ad Blocking Trends". Jane, could you start by sharing what inspired you to create this course? GUEST: Absolutely, I've seen a significant shift in consumer behavior towards ad blocking in recent years. As a professional, I wanted to help others understand this evolving landscape and learn how to adapt their marketing strategies. HOST: That's fascinating. Can you tell us about any current industry trends related to ad blocking technologies? GUEST: Certainly. One trend is the rise of more sophisticated ad blockers that can detect and circumvent anti-ad blocking measures. Another is the growing use of ethical ad blocking, which allows non-intrusive ads to bypass blocks. HOST: How have these trends affected marketing strategies, and what challenges have you seen marketers face in this new environment? GUEST: Marketers are now challenged to create less intrusive, more engaging ads that respect user privacy. It's a delicate balance between maintaining revenue and ensuring a positive user experience. HOST: With all these challenges, where do you see the future of ad blocking and digital advertising going? GUEST: I believe we'll see a shift towards more consent-based advertising, where users have more control over the ads they see. This will lead to more creative and engaging ad formats that truly add value for users. HOST: It sounds like an exciting time for the industry. Thank you so much for sharing your insights with us today, Jane. If you're interested in learning more about ad blocking trends and enhancing your digital advertising skills, be sure to check out Jane's course, "Executive Certificate in Ad Blocking Trends". Thanks for listening!

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