Executive Certificate in Media Advocacy for Crisis Management
Published on June 25, 2025
About this Podcast
HOST: Welcome to our podcast! Today, we're talking with an expert who teaches the Executive Certificate in Media Advocacy for Crisis Management. Can you tell us a bit about your personal experiences that led you to teach this course? GUEST: Absolutely. I've spent over two decades working in public relations, managing crises for various organizations. I saw a need for a program that focuses on media advocacy during critical times. HOST: That's fascinating. How does this course address current industry trends in crisis management? GUEST: We incorporate social media strategies, as they play a significant role in today's crises. Our course also covers ethical considerations, which are more important than ever in our rapidly changing world. HOST: Speaking of challenges, what are some common obstacles students face when learning media advocacy for crisis management? GUEST: Many students struggle with staying calm and focused under pressure. We use practical exercises and real-world case studies to help them build resilience and quick thinking. HOST: That sounds incredibly helpful. Now, looking forward, how do you see the future of crisis management evolving, especially in terms of media advocacy? GUEST: The rise of artificial intelligence and deepfakes will present new challenges. Our course prepares students to adapt and stay ahead by teaching them critical thinking and innovative strategies. HOST: Thank you for sharing your insights and experiences. It's clear that this course is essential for professionals dealing with crisis management. Listeners, be sure to check out the Executive Certificate in Media Advocacy for Crisis Management to transform your approach and elevate your expertise!
