Certificate Programme in Portrait Photography Marketing Strategies
Published on June 25, 2025
About this Podcast
HOST: Welcome to our podcast, where we interview experts about exciting courses and trends in various fields. I'm thrilled to have Michelle, an experienced portrait photographer and instructor, joining us today to discuss the Certificate Programme in Portrait Photography Marketing Strategies. Michelle, welcome! GUEST: Thanks for having me! I'm excited to be here. HOST: Let's dive right in. Can you share some personal experiences that led you to create this course on marketing strategies for portrait photographers? GUEST: Absolutely! When I first started, I struggled to market myself and attract clients. I had to learn through trial and error, and now I want to help others avoid those same mistakes. HOST: That's fantastic! Speaking of current trends, what do you think is the most important marketing platform for portrait photographers right now? GUEST: Instagram is huge these days. It's a visual platform, making it perfect for showcasing portrait photography and engaging with potential clients. HOST: What challenges have you faced or observed when teaching marketing strategies to aspiring photographers? GUEST: Many students find it challenging to identify their target audience. Once they grasp that concept, however, their marketing efforts become much more effective. HOST: Great point! Looking towards the future, how do you see portrait photography marketing evolving in the next few years? GUEST: I believe video content will play a significant role. Short videos, reels, and live streams can help photographers showcase their personalities and build stronger connections with their audiences. HOST: Fascinating insights! Thank you so much for joining us today, Michelle. It's been a pleasure discussing your course and getting your expert perspective on portrait photography marketing strategies. GUEST: My pleasure! Thanks for having me.
