Professional Certificate in Instagram Sponsored Events
Published on June 18, 2025
About this Podcast
HOST: Welcome to our podcast, where we explore the ever-evolving world of digital marketing. I'm thrilled to introduce our guest today, a seasoned marketer and instructor for the new course, "Professional Certificate in Instagram Sponsored Events." GUEST: Hi there, it's great to be here! HOST: To start, could you share a bit about your experience with promoting events on Instagram and what inspired you to create this course? GUEST: Absolutely. I've spent over a decade in event marketing, and I've seen firsthand how Instagram can drive participation and boost visibility. This course is based on my own experiences and the successes I've had with clients. HOST: That's fantastic. Now, what are some current trends in Instagram event promotion that you're excited about? GUEST: I'm really enjoying the use of Instagram Stories for live event coverage and the interactivity it brings. It allows brands to engage with their audience in real-time and create a sense of exclusivity. HOST: Indeed, Stories have been a game-changer. Now, let's discuss potential challenges. What do you find most challenging when teaching this subject? GUEST: Keeping up with the platform's frequent updates and ensuring the course content remains relevant can be challenging, but it's also what keeps it interesting! HOST: I can imagine. With that in mind, where do you see the future of Instagram event promotion heading? GUEST: I believe we'll see even more integration with e-commerce, making it easier for brands to sell products and tickets directly through Instagram. HOST: That's an exciting development. Lastly, for those considering this course, what advice would you give to help them make the most of their learning experience? GUEST: Be open to experimenting with new strategies and features. Instagram is a dynamic platform, and the most successful marketers are those who stay curious and adapt quickly. HOST: Excellent advice. Thank you so much for joining us today and sharing your insights on the "Professional Certificate in Instagram Sponsored Events." We're confident this course will empower many marketers and content creators to elevate their event promotion strategies. GUEST: Thank you for having me! It's been a pleasure.
