Certificate Programme in Mobile Game Marketing (Advanced)

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The Certificate Programme in Mobile Game Marketing is a 20-unit advanced certificate programme that equips learners with the essential skills to succeed in the rapidly growing mobile game marketing industry. With the global mobile game market projected to reach $128.

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About this course

5 billion by 2025, there is a high demand for professionals who can effectively market and promote mobile games to a global audience. This programme provides learners with a comprehensive understanding of mobile game marketing, including game development, distribution, and monetization strategies, as well as social media and influencer marketing, and analytics and data-driven decision making. Upon completion, learners will be equipped with the skills and knowledge to advance their careers in the mobile game marketing industry, and to stay ahead of the curve in the ever-changing digital landscape.

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Course Details

  • Mobile Game Marketing Fundamentals
  • Game Development and Publishing Overview
  • Mobile Game Market Research and Analysis
  • Targeting and Segmenting Mobile Game Audiences
  • Mobile Game Positioning and Unique Selling Proposition (USP)
  • Developing a Mobile Game Marketing Strategy
  • Mobile Game Branding and Identity
  • Mobile Game Content and Asset Creation
  • Mobile Game Distribution and Monetization
  • Mobile Game Analytics and Performance Measurement
  • Mobile Game Marketing Channels and Tactics
  • Mobile Game Search Engine Optimization (SEO)
  • Mobile Game Search Engine Marketing (SEM)
  • Mobile Game Social Media Marketing
  • Mobile Game Influencer and Partnership Marketing
  • Mobile Game User Acquisition and Retention
  • Mobile Game Retention and Loyalty Strategies
  • Mobile Game Customer Service and Support
  • Mobile Game Data-Driven Marketing and A/B Testing
  • Mobile Game Marketing and the Customer Journey

Career Path

Career path for the Certificate Programme in Mobile Game Marketing, with a focus on the UK job market.

Senior Mobile Game Marketing Manager (25%) Mobile Game Marketing Specialist (20%) Game Marketing Coordinator (18%) Junior Marketing Assistant (37%)

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Skills you'll gain

Mobile game marketing Analytical thinking Data driven Influencer outreach

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Sample Certificate Background
CERTIFICATE PROGRAMME IN MOBILE GAME MARKETING (ADVANCED)
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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