Digital Advertising Attribution

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The Graduate Certificate in Digital Advertising Attribution is a 5-unit course that equips learners with essential skills in data-driven decision making, campaign optimization, and attribution modeling. This course is crucial in today's digital landscape, where accurate attribution is vital for maximizing return on ad spend (ROAS).

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As the demand for digital advertising continues to rise, professionals with expertise in attribution modeling will be in high demand. This course prepares learners for advanced roles in digital marketing, data analysis, and advertising, enabling them to drive business growth and stay ahead of the curve in the rapidly evolving digital advertising industry.

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κ³Όμ • 세뢀사항

  • Attribution Modeling Fundamentals
  • Data-Driven Attribution Strategies
  • Advanced Attribution Modeling Techniques
  • Digital Marketing Attribution Best Practices
  • Capstone Project: Attribution Strategy Development

κ²½λ ₯ 경둜

Data Analyst (20%) Digital Marketing Specialist (25%) Media Planner (18%) Social Media Manager (37%)

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νšλ“ν•  기술

Data analysis attribution modeling cross-platform campaign optimization

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κ²½λ ₯ μΈμ¦μ„œ νšλ“

μƒ˜ν”Œ μΈμ¦μ„œ λ°°κ²½
DIGITAL ADVERTISING ATTRIBUTION
μ—κ²Œ μˆ˜μ—¬λ¨
ν•™μŠ΅μž 이름
μ—μ„œ ν”„λ‘œκ·Έλž¨μ„ μ™„λ£Œν•œ μ‚¬λžŒ
London School of International Business (LSIB)
μˆ˜μ—¬μΌ
05 May 2025
블둝체인 ID: s-1-a-2-m-3-p-4-l-5-e
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4.8

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