Executive Certificate in Media Planning for Tourism (Advanced)

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The Executive Certificate in Media Planning for Tourism advanced certificate programme is a 20-unit course that equips learners with essential skills to succeed in the tourism industry. With the rise of digital media, tourism boards and travel companies are in high demand for professionals who can develop and execute effective media plans to promote their destinations.

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

This programme prepares learners for a career in media planning, providing them with a deep understanding of the tourism industry, media planning strategies, and industry-standard tools. By completing this programme, learners can expect to enhance their career prospects and take on leadership roles in media planning for tourism.

100% ์˜จ๋ผ์ธ

์–ด๋””์„œ๋“  ํ•™์Šต

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์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Tourism Marketing Fundamentals
  • Media Planning Strategies for Tourism
  • Effective Branding for Tourism
  • Destination Branding and Positioning
  • Tourism Market Analysis
  • Competitor Analysis for Tourism
  • Media Planning and Buying for Tourism
  • Print Media Planning for Tourism
  • Digital Media Planning for Tourism
  • Outdoor and Experiential Marketing for Tourism
  • Social Media Marketing for Tourism
  • Content Creation for Tourism
  • Storytelling for Tourism
  • Media Planning for Cultural and Heritage Tourism
  • Media Planning for Adventure and Eco-Tourism
  • Media Planning for Luxury and Upscale Tourism
  • Media Planning for Business and MICE Tourism
  • Measuring and Evaluating Media Effectiveness for Tourism
  • Case Studies in Tourism Media Planning
  • Final Project: Developing a Tourism Media Plan

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Explore the Executive Certificate in Media Planning for Tourism career path and discover the most in-demand roles.

Media Planner (30%): Develops and implements media plans to reach target audiences.

Tourism Manager (25%): Oversees the management of tourism operations and initiatives.

Marketing Specialist (20%): Creates and executes marketing campaigns to promote tourism destinations.

Data Analyst (25%): Analyzes data to inform strategic decisions and measure the success of tourism initiatives.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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ํš๋“ํ•  ๊ธฐ์ˆ 

Media planning Tourism strategy Data analysis Creative development

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์ด ๊ณผ์ •์˜ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์œ„ํ•ด ํšŒ์‚ฌ๋ฅผ ์œ„ํ•œ ์ฒญ๊ตฌ์„œ๋ฅผ ์š”์ฒญํ•˜์„ธ์š”.

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๊ฒฝ๋ ฅ ์ธ์ฆ์„œ ํš๋“

์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
EXECUTIVE CERTIFICATE IN MEDIA PLANNING FOR TOURISM (ADVANCED)
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
์ƒˆ ๋“ฑ๋ก
4.8

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