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Certificate Programme in Google Ads Fundamentals for E-commerce
-- ViewingNowUnlock the power of Google Ads Fundamentals for E-commerce with our comprehensive certificate programme. Designed for aspiring marketers and business owners, this course offers essential skills to optimize online advertising.
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关于这门课程
100%在线
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2个月完成
每周2-3小时
随时开始
无等待期
课程详情
- Introduction to Google Ads and E-commerce
- Setting Up Your Google Ads Account
- Understanding E-commerce Campaign Types
- Keyword Research and Selection for E-commerce
- Crafting Compelling Ad Copy and Creative
- Optimizing Product Listings for Google Shopping
- Analyzing Campaign Performance with Google Analytics
- Budgeting and Bidding Strategies for E-commerce
- Implementing Remarketing Strategies
- Best Practices for A/B Testing in Google Ads
职业道路
Career Roles in Google Ads for E-commerce Google Ads Specialist : Manages and optimizes Google Ads campaigns to drive traffic and sales for e-commerce businesses.
E-commerce Marketing Manager : Develops and implements marketing strategies, focusing on Google Ads to enhance e-commerce performance.
Digital Marketing Analyst : Analyzes data from Google Ads campaigns to provide insights and improve marketing ROI in e-commerce.
SEO Specialist : Works alongside Google Ads teams to ensure organic and paid strategies are aligned for maximum visibility.
PPC Campaign Manager : Oversees pay-per-click campaigns, focusing on Google Ads to optimize ad spend and boost e-commerce sales.
入学要求
- 对主题的基本理解
- 英语语言能力
- 计算机和互联网访问
- 基本计算机技能
- 完成课程的奉献精神
无需事先的正式资格。课程设计注重可访问性。
课程状态
本课程为职业发展提供实用的知识和技能。它是:
- 未经认可机构认证
- 未经授权机构监管
- 对正式资格的补充
成功完成课程后,您将获得结业证书。
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